That was Then, This is Now …

Posted By jss on April 28, 2009

15765_mDue credit to ihatemedia.com for digging this up last week: At right is the (Catholic) Archdiocesan Youth Commission logo, circa 1974.

Back then, I guess it really did look like a priest protecting and standing behind a young person. They’ve done a lot of damage to the ol’ brand, haven’t they.

I actually though the logo might be a hoax at first. I mean, why would this suddenly appear on the web now, in April 2009?  I even sent out a few e-mails trying to track it down. I was not willing to trust the blog mob on this.

Then I came upon the original post (linked above.) You can see the logo here, in the AIGA Design Archives:

http://designarchives.aiga.org/entry.cfm/eid_9051

The archives are interactive but not terribly searchable, which might be why we don’t see more very inappropriate logos from history.

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Comments

3 Responses to “That was Then, This is Now …”

  1. The image is broken, not that I want to see a priest molesting a boy.

  2. jss says:

    Thanks BK … Fixed.

    I am sure if we could travel back in time and look at the logo before the Catholic priest pedophilia scandals, we’d think it was a perfectly OK logo.

  3. YAY finally caught up with your blog and see the funny logo!!!

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You've Been Tempted.

Shadowy "Into Temptation" is a usually-but-not-always safe-for-work forum about evolving social-sexual networks and how they have changed and are changing lives. It will also loosely chronicle the research, writing and publication, I hope in 2011, of a book by the same name.

The author and editor? Jeff Schult | DWM | New England | ... We've dispensed with pseudoanonymity.